Comments on: Web Meets Politics: Web 2.0 Summit’s a Wrap

By: moya

moya — Tue, 24 Feb 2009 18:17:49 +0000

thanks to @qrty for the following relevant follow-up from the Yes on 8 political campaign:

http://www.queerty.com/masterminds-behind-yes-on-8-reveal-how-they-did-it-20090224/

an enlightening piece — here’s an excerpt that underscores the role of one of the web2 tactics i mentioned above:

(@qrty:)
“A Google surge. You may remember that even gay websites running Google Ads were running ‘Yes on 8′ ads in the final days of the campaign. That’s the power of internet advertising dollars at work. ”

(@as quoted from Schubert-Flint from Yes on 8:)
“As the campaign headed into the final days, we launched a “Google surge.” We spent more than a half-million dollars to place ads on every single website that had advertising controlled by Google. Whenever anyone in California went online, they saw one of our ads in the final two days of the election.”

a terrible moment for many gay people, to see their own blogs advertising against themselves, and/but an incredibly effective “campaign tool.” what do we learn from this?

By: Web 2.0 Expo Blog » Blog Archive » Web Meets Politics: Web 2.0 Summit’s a Wrap (courtesy of Moya Watson)

Fri, 23 Jan 2009 12:39:06 +0000

[...] I’d like to share some of her sentiments here: You could say that last week’s Web 2.0 Summit lived handily up to its theme “Web Meets World.” You could also say that although I was present in the audience, never more than five rows back from the stage, I was in a major post-election daze throughout and, well, missed some things. Undeniably through this watery filter, as I sit this week and try to wrap up my thoughts on the event, what’s clearly in focus is that what the Web really met last week at the Summit was Politics. I might even try to tell you that’s the only thing — and the most important thing — it met. Would you blame me? The day after Obama was elected President of the United States, the top-three trending topics on Twitter (say that three-times-fast!) were, in this order: Prop 8, web2summit, and Obama — and they stayed that way throughout nearly the entire conference. What follows is my wrap, therefore, of the Web 2.0 Summit 2008: Web Meets Politics. [...]

By: Voix de Novice » Blog Archive » Web2.0 Summit: Obama, Prop8, New Media, Green Tech

Wed, 19 Nov 2008 08:10:55 +0000

[...] Watson gives a great recap on her blog. Here are some highlights that I enjoyed from the [...]

By: John Battelle

John Battelle — Wed, 19 Nov 2008 05:59:20 +0000

Thanks for taking the time to do this. Great wrap of our conference!

By: The web is green - Bra sammanfattning | KAMURSHOL

The web is green - Bra sammanfattning | KAMURSHOL — Wed, 19 Nov 2008 00:47:03 +0000

[...] en riktigt bra sammanfattning på Web2summit. Via Twitter dessutom. Börjar faktiskt se nyttan med det även om personer som Tom O’reilly [...]

By: Leanne

Leanne — Thu, 13 Nov 2008 16:59:21 +0000

Nice job tying up the web2summit and the protest that happened in San Francisco on the last day of the conference!